Free the spirit, Cut the tariffs

The Bourbon Alliance and its members are celebrating the announcement of a resolution to the trade dispute which resulted in destructive tariffs on American Whiskeys.  

American Whiskey has become so loved in the UK over recent years and the removal of the retaliatory tariff will allow more UK consumers to try and enjoy this special American spirit.  

The successful resolution of the steel-aluminium dispute represents continued momentum to remove red tape and build on trans-Atlantic collaboration to achieve economic prosperity in the US and the UK. This latest success would not have been possible without the hard work of UK Secretary of State for International, Trade Anne-Marie Trevelyan MP, U.S. Secretary of Commerce Gina Raimondo, Ambassador Katherine Tai, and their teams.  We also raise a glass in thanks to parliamentarians from both sides of both Houses in the UK whose support has been unwavering.

This announcement gives our members the opportunity to recover from four years of debilitating tariffs and uncertain trading conditions and allows, what was once a fast-growing category in global spirits markets, to recover and flourish once more.  

The Bourbon Alliance has been proud to work with American Whiskey producers and all those in the UK whose livelihoods depend on being able to trade American Whiskeys. We are delighted that today’s announcement represents an important step in the long-overdue rebounding of the American Whiskey category, much to the benefit of UK consumers, the hospitality sector, and the wider UK economy.

Sign up for campaign updates

Great! We'll be in touch with more infomation!
Something went wrong while submitting the form,
check your email address and try again.

Join our mailing List

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Who are we?

The Bourbon Alliance

We’re the proud voice of all things Whiskey and Bourbon, fighting for better access to imported spirits, less bureaucracy and red tape, and increased representation of this flourishing sector.

We call on the Government to immediately suspend tariffs on bourbon.  Free the Spirit, cut the tariffs.

Our Supporters include

N10 Bourbon - LogoBritish Bourbon Society - LogoNever Say Die - Bourbon LogoJack Daniel'sBrown-FormanJim BeamMaker's MarkThe Wine and Spirit Trade AssociationRestless SpiritsNative Spirits OnlineSagamore SpiritsKentucky Peerless DistillingFour Teen Ten Catocin CreekGreat DramsBourbon Pursuit PodcastNew Riff DistillingSprit of AlbaThe Whiskey ExchangeLittle Bao BoyWilderness Trial DistilleryUncle Nearest - Premium DistilleryTipples of ManchesterThe Spirit SpecialistSouthport WhiskeyThe Drinks DropThe Sun TavernMothershipSeelbach'sDriftless Glen DistilleryScotch  + LimonThe Little Whiskey ShopFew SpiritsCoupette Discount Suit CompanyThe London Cocktail ClubThe Umbrella ProjectTom Hixon of SmithfieldSatan's WhiskersMalthoundKentucky Distillers AssociationThe Lucky Liquor Co.Distilled Spirits Council of The United StatesThe Last Word Cocktail SaloonBramble Bar & LoungeWine and Sprits Shippers Association Inc.White Peak DistilleryStanmore Boss 
Kings County DistilleryLiquid Gold Whiskey Co.23 Wine & WhiskeyBourbon WomenTeam Love - logo Liquorist - PortsmouthMother Mercy - NewcastleThe Court - Soho TT Liquor - ShoreditchLoose Cannon Cocktail Club - Bristol
N10 Bourbon - Logo
British Bourbon Society - Logo
Never Say Die - Bourbon Logo
Jack Daniel's
The Wine and Spirit Trade Association
Jim Beam
Maker's Mark
Restless Spirits
Native Spirits Online
Sagamore Spirits
Kentucky Peerless Distilling
Four Teen Ten
Catocin Creek
Great Drams
Bourbon Pursuit Podcast
Little Bao Boy
Sprit of Alba
The Whiskey Exchange
New Riff Distilling
Wilderness Trial Distillery
Uncle Nearest - Premium Distillery
Tipples of Manchester
Tom Hixon of Smithfield
The Umbrella Project
The Spirit Specialist
Southport Whiskey
The Drinks Drop
The Sun Tavern
Driftless Glen Distillery
Scotch  + Limon
The Little Whiskey Shop
Few Spirits
Discount Suit Company
The London Cocktail Club
Satan's Whiskers
Kentucky Distillers Association
The Last Word Cocktail Saloon
Distilled Spirits Council of The United States
Kentucky Distillers Association
Wine and Sprits Shippers Association Inc.
White Peak Distillery
Stanmore Boss
Kings County Distillery
Liquid Gold Whiskey Co.
23 Wine & Whiskey
Bourbon Women
Team Love - logo
 Liquorist - Portsmouth
Loose Cannon Cocktail Club - Bristol
Mother Mercy - Newcastle
The Court - Soho
TT Liquor - Shoreditch